Employee Ownership and Economic Well-being: Media PacketThe new groundbreaking research by our research director Nancy Wiefek makes a strong and socially relevant case for employee ownership as a news story. The only thing missing is a local angle: combined with a human story from your company, this story should be hard to resist for reporters.
This page is designed to make it as easy for NCEO members to pitch a story to their hometown media, to their trade journals, or to other outlets they may have contact with.
Click here to download a PDF of this page along with a sample press release.
Click here to download just the sample press release in Microsoft Word format.
Click here to download a one-page summary of the research.
InstructionsIt does not take much work to try to place an article the media, and we've tried to do some of the work for you.
Press releaseYou can download a sample press release in Microsoft Word format from this page. Use the press release if you like, or feel free to write your own story. The purpose of the press release is to provide enough information to interest reporters and to make it easy for them to take next steps to learn more.
ResourcesYou can visit the research project's website: www.ownershipeconomy.org
The full report is available here.
The NCEO's press center is here: www.nceo.org/press-center/id/41/
Add in your storyThe press release has spots where you can add some background on your company and also a place for you to tell the stories of people who work at your company. The ideal stories will illustrate the themes in the research: more income, wealth, and job stability for younger workers from all different demographic groups.
You can tie the story directly back to the data in the full report: look through the detailed tables on pages 11 to 17 to see various measures of economic well-being broken down by demographic group.