Lindsay Isaac
Using Digital Communication Tools to Build ESOP Awareness
Education and communication are not just about scheduled training sessions; rather, they can be used to enhance ownership culture when integrated into existing systems and tools. The idea of simple, low-effort communication tools was the theme of the latest Innovative Communication Coalition (ICC) meeting, where companies shared ideas on how to keep employee ownership in the forefront of their employee-owners’ minds. Below are a few ideas from members on how they are using tools to increase ESOP awareness at their companies: